Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media,...
In his company, Livesey focuses on or promoting their product range around the world either directly or through distribution and partnership agreements
The campaign communicates the benefits of three offerings -- Century Ply, Century Laminates and Century Veneers
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
The company engaged famous sand artist Sudarsan Pattnaik to create a sand sculpture at the Puri Beach to mark the inauguration of Honda's Traffic Parks in...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
7 specialist agencies had pitched for the mandate
The OOH firm has used billboards and unipoles in iconic, tactical and prime locations like Patel Bridge, Marine Drive, Worli, Bandra Turner Road, and Bandra ROB...
