WOO’s growth reflects the increasing prominence of the out-of-home (OOH) advertising industry across the globe, with new members spanning diverse regions and industry sectors.
First member from Saudi Arabia joins WOO
The new brand identity was developed together with the Zurich branding agency MADE Identity.
Srishti Communications bullish on media business prospects at the airport
Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023
The company continues review of strategic alternatives for its European businesses
The guidelines were created with collaboration worldwide from 11 audience measurement bodies, 2 regional bodies and 4 international OOH companies.
Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory
With unique charging stations that feature high-impact, large-format digital screens located near the entrances of premier commercial locations, Volta’s network is among the most utilised in...
This strategic acquisition has been made to expand GSC rapidly and lend its core sports technologies across the avenues of sponsorship management and fan engagement