Vinkoo Chakraborty, President of Rapport Chrome, shares her journey of leadership, resilience, and the evolving role of women in the OOH industry.
The next edition of South India Talks OOH will be held on 30th April 2025 at the Chennai Hilton Hotel, aiming to map evolving new OOH...
To bring this philosophy to life, Kotak has rolling out a high-impact multi-channel OOH marketing campaign
The naming rights have been acquired in a strategic partnership with MOMS and TIML
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic DOOH is making the industry more...
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
The campaign playfully invites consumers to test it themselves—simply taking a sip of tea in front of a mirror, where the image of Good Day seemingly...
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
Dipankar Sanyal,CEO of Platinum Communications explains how digitization is transforming the Out of Home (OOH) advertising industry, making Digital Out of Home (DOOH) a key growth...
With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next move.