Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?
The out-of-home campaign aims to attract mobile apps lover to download the application and stay connected with loved ones through various outdoor media in Mumbai.
TIML acquires Mumbai Metro Line I under the Public Private Partnership
'Pudhu Yugam', which translated means'New Age', is a new TV channel launched in Tamil Nadu that goes beyond being a typical General Entertainment Channel. The brand's...
The second phase kicked off in Mumbai takes the people's engagement levels with hoardings to the next level.
Aircel - Knocked out
The brand organizes a pan-India urban and rural activation campaign to tap the audience for products like Boroplus, Navratna Oil and Vasocare.
By combining Brand Pillars and Customer Guidance Camp, the brand reached out to 20 lakhs of people in seven days.
Hindustan Times organized a Leadership Summit in the capital recently and the print media brand explored various OOH formats to generate buzz about the event.
Bollywood hits seem to be the most happening ones on OOH these days. The latest to be spreading buzz on hoardings is the masala action movie'R..Rajkumar'
