Outdoor Plus has inked a new partnership that will see it display live Financial Times headlines atop Santander ads upon its digital displays
APN Outdoor will display vibrant Instagram content from the festival's Instagram account on their Elite Screen in Lilyfield.
Morning Fresh in partnership with Dentsu Webchutney has designed the Bro'ster - the first-ever interactive coaster that holds your drink, helps you drink smart, and even...
At T2 elevated road underpass towards Mumbai airport, Times OOH has introduced 10 units of pedestal mounted backlit screens.
The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
To engage the customers and give them an on-the-spot experience of the Open Network interface, a human-size interactive touch-screen was placed in a bus shelter in...
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.
Vodafone 4G's launch campaign in Kolkata saw traditional OOH formats along with metro and bus branding along with LED walls.
Shunning the ambiguity of bureaucratic plans, RP Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, took us through the most advanced plans on infrastructures and...