The multi-city campaign has been executed by El Shaddai Marketing & Advertising
The brand has partnered with Platinum Outdoor for impactful reach in southern towns/cities
The campaign showcases new range of frames and sunglasses on digital billboards, mall media and bus shelters across 26 cities
The US OOH company adds more than 8,500 high-quality billboards to its kitty
Executed by the Surespace agency in several markets such as Chennai, Coimbatore, Madurai, Trichy and Salem where Bus shelters have been kept as the main format
The six stations are: Coimbatore, Tiruppur, Erode, Karur, Salem Town and Salem
Crossroads, a unit of IKON, has executed the campaign in Bengaluru, Rest of Karnataka and Rest of Tamil Nadu
Infrastructure projects, digital media can provide the growth impetus, said Paul while addressing the session'Are there new & emerging OOH opportunities in Chennai and rest of...
