Amritsar-based Orango solutions has invested in aesthetically-appealing standees along with regular and digital OOH formats, as part of their airport branding solutions at Amritsar Airport.
Funfoods by Dr Oetker India creates high-decibel OOH campaign in Mumbai executed by Streettalk.
Good Knights Fast Card connects with its rural customers at Pandharpur Yatra through numerous, ATL, BTL and OOH activities. Executed by Vritti i-Media, the campaign was...
Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH...
Delhi-based Explomedia wins the media rights of 16 metro stations of Line 2, one of the premium routes of the popular DMRC.
Using varied OOH formats, Café Coffee Day's recent multi-city campaign uses day-to-night innovative effect
PNB unleashed a digital OOH campaign in Delhi executed by Oscope Media.
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
After being shelved at a draft-stage, OAP 2015 was finally been passed on January 12, 2016 and it will be implemented in future tendering process invited...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...