As the monsoon season continues to flourish in Mumbai, the ever popular coffee brand identified the perfect opportunity to amplify its brand communication to The City...
With the rise of technology, OOH is finally catching up its digital medium peers in terms of audience measurement to help advertisers make informed decisions.
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Vikram Sakhuja, Group CEO, Madison Media & OOH shares his thoughts on integrating OOH into a brand's media plans
Worldcom OOH developed a comprehensive plan that included airports, subway stations, the most important cities and various digital and analog formats across key cities of Chile.
For 20 years, the KAP Media team has had a major presence at San Diego Comic-Con, assisting large brands with OOH presence just as hundreds of...
The brand aims to widen its consumer base outside it’s home base of Kerala.
M4G spoke with EverGlow LED as they prepare to present their innovations at the upcoming OOH Expo in Delhi.
M4G spoke with Xtreme Media and Aura Digital as they prepare to present their innovations at the upcoming OOH Expo in Delhi.
Spread across 17 cities and utilizing more than 1,000 media units, the campaign was executed by Platinum Outdoor.
