Removal of such media will also cause revenue loss to the authority, so there is expectation that some new OOH advertising avenues will get created
The train has 22 coaches and each coach has 32 panels for advertising. In all there are 704 advertising panels adding up to 1,056 sq. ft...
Cabinet minister Sidhu asserts that all loopholes will be plugged while ushering in a new advertising policy
The media was cited as obstructing traffic view of the signals
The campaign, planned and executed by Greenline Glo – a Lodestar UM Group company – was positioned to connect with the high-income group in particular.
Media owners had citied the issues related to obtaining permissions from local bodies for putting up media in railway area
Increasing use of digital signages in OOH advertising is one of the key contributing factors
HAPPY Mcgarrybowen to handle the brand’s creative duties
The pitch process covered both the planning and buying aspects of the business and the mandate is effective immediately.
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.