Unity, collaboration and perseverance vital for OOH growth
Kolkata based outdoor advertising firm Enkon provides advertising space to some 2500 shopping carts in Bengaluru, 400 carts in Kolkata and 800 n Mumbai
The airline chooses the digital network of T1 & T2 in Mumbai airport and also the large format outdoor sites at Terminal 1 to announce its...
Spread across 12 cities, the month-long campaign has been executed in print, digital, alternative and outdoor media
Jean- Christophe Conti, CEO of VIOOH drove home the significance of programmatic OOH and the future of DOOH at the 60th FEPE International Congress
The Global CEO of Kinetic drew a parallel between Mobile & OOH at the FEPE 2019 meet in Dubai
While the industry’s share of ad spends at 6.7% has not declined, as has been the case with print and television, there is scope for increasing...
Tim Delaney, Chairman & Creative Director at Leagas Delaney speaks about the creative side of the OOH medium
Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.
dentsu X India won 10 major media pitches and retained 11 pitches in 2018