Murugan lays emphasis on the need for robust brand tracking mechanisms
A panel discussion on What's the RoI that OOH must deliver to advertiser?', anchored by Lekshumanan Annamalai, Co-Founder, Coral Media, with Murugan S, CEO, Southern Health...
Vasanth imparts invaluable lessons on the power of storytelling, unwavering faith, and creative resilience.
Focus on factors that contribute to doubling OOH business in the region
The campaign planned and executed by Khushi Advertising, seamlessly blended ambient, DOOH and traditional outdoor marketing with avant-garde innovations, cementing Fighter's place in the spotlight.
Dawn Rowlands, CEO of dentsu, Sub-Saharan Africa, and Greg Benatar, MD of Alliance Media to speak at WOO's first in-person Africa event which will be held...
New capability illustrated by a recent DP World campaign
Lekshumanan Annamalai, Founding Partner, Coral Media sees an uptrend in hyper-local advertising
AlfaArt consists of large format LED displays that transform entire walls into living canvases
Antonio Vincenti, CEO of Pikasso, says "this first Pikasso digital screen is a first step toward the objective of building a Milano Collection that covers all...