The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
Looking beyond generation of revenues, Avijit Dubey, National Business Manager, Tyvek Graphics, called upon the advertising fraternity to give itself a green edge and take responsibility...
The 12th edition of Outdoor Advertising Convention started with a fired up note from the motivational talk by best-selling author and leadership coach Prakash Iyer, who...
A 12-feet backlit replica of the Rooh Afza bottle surprises commuters in Varanasi.
Action flick X-Men: Apocalypse made its presence across India with high decibel outdoor campaigns, with some on the go too!
Sanjeev has over 30 years of experience as profit centre head, and in areas like project management, product management, brand management, advertising & PR, research, sales,...
Industry leaders question the civic body's elusive approach, impractical interventions and a general lack of vision to regulate OOH business in the city. While Bengaluru's OOH...
Kinetic chose to switch off lights of live billboards towards protection of environment on this Earth Day.
Winning two AORs of east region, i.e. Mahesh Edible Oils and Khadim India Ltd, Ecosys plans to embark on the digital OOH pathways in a big...
MP Government has recently published a draft of the outdoor policy on its website, repercussions of which are predicted to be detrimental for the outdoor industry...
