Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
Sudhanshu Mani will share his thoughts on 'Disruptive thinking: the secret sauce of business transformation'
The quiz contest will be open to all delegates attending the convention.
Hyundai's IONIQ 5 is seen advertised on Zest's billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number...
Goldee brings with him over two decades of experience in driving brand, marketing and corporate communication functions.