The two-week OOH campaign ran on 2,000 Clear Channel France displays in shopping centres via Broadsign OOH SSP
The current appointment is part of the company's Southeast Asia expansion plan
Reiterates commitment to reduce waste, protect the environment and slash energy costs on Philips professional displays
Plans are afoot to put up boundary walls along a 1,000km track length in the next 5-6 months
Puneet Biyani has extensive OOH experience; he held the position of Chief Financial Officer for Times Innovative Media Limited (Times OOH) while also leading the OOH...
The EV units, each having a DOOH screen for advertising, will give EV drivers 7kWh of fast free charging every 24 hours
Laqshya Media will be entrusted with 360-degree marketing duties, including OOH, TV, print, radio, digital, PR, and live experiences, among others.
Platinum Outdoor has executed the multi-format campaign in three cities using 1,400+ media units
Vinkoo Chakraborty shares her perspectives on the factors driving OOH growth in the current festive season and how this growth will be sustained in the coming...
DOOH inventory, more sophisticated planning tools are contributing to sustained OOH growth, he says.
