The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
Advertising Agencies Association of India (AAAI) and Indian Outdoor Advertising Association (IOAA) have arrived at a Standard Operating Procedure (S-O-P) to be followed by members of...
Dhiraj Kapoor, Head - BTL Marketing, Intex Technology drives media planning, key account management, program management, interactive marketing, creative development, media planning and buying, channel management
Manu has more than 15 years of consulting experience in projects of Urban Design, Heritage Management and urban planning projects. He will be addressing the conference...
Sharat Sharma will share his perspectives on 'How innovatively can OOH maximise opportunities in urban transit space', at the Delhi NCR Talks OOH Conference that will...
Gopinath will interface with key clients, enhancing Starcom’s strategic product and delivery and will usher in greater growth and opportunities
Most of the new airports will be established in cities that currently do not have airports. As India’s civil aviation industry grows, powered by sustained passenger...
The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s...
The OOH campaign has been rolled out in 15 cities, across 550 vantage points and 23 malls. Total aims to connect with 50+ million people. The...
Greenline Glo which planned and executed the campaign predominantly selected media in controlled environment where there is high consumer dwell time, such as, malls, cineplexes, corporate...