The innovation was executed at Mahim Causeway, targeting SEC A & B audience
Recognise and reward good creativity in the outdoor space, says DaCunha
Sudeep Narayan, Marketing & PR Director, Volvo Auto India, says that some PR around an OOH campaign could prove to be very useful to brands
The technical knowledge about DOOH and its consciousness among the media players will help the industry grow
The Out-of-Home platform is social and perhaps the oldest form of social media, say Santosh Padhi & Emmanuel Upputuru
The agency has set out to provide integrated OOH, BTL and Design solutions and services to an array of clients across all markets
Noomi Mehta, CMD, Selvel One Group & Chairman, IOAA, and Nabendu Bhattacharya, Managing Director, Milestone Brandcom, address the inaugural session
The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country
OLX has branded both the exterior and interior of Mumbai Metro train
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
