The global SSP platform for DOOH, Lemma, has appointed Wasiq Kidwai to accelerate growth and business development in Australia.
The #UpgradeTohBantaHai campaign used both offline and online media.
This follows WPP's decision earlier this year to merge MediaCom and Essence to form EssenceMediacom.
The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a...
The brand activation involved linking the purchase of washing machine at Vijay Sales outlets to the next obvious purchase, the detergent.
Retailer Argos as the brand partner is using the space on the metaverse screens as part of its strategy to drive consideration and awareness of premium...
Bids to be submitted by October 21, 2022
Both companies are known for their eco-friendly business orientation and follow the directions to limit their carbon footprint.
Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
The brand has rolled out an interactive digital board at Funan Mall in Singapore, wherein dinners are asked to shout as loudly as they can to...