The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
The telecom major tied up with Magic Bus NGO to give winners of the contest the opportunity to walk onto the field with the IPL cricketers
Vodafone innovates with'Choose Your Number'
The entries were graded across four criteria: Concept, Activity, Amplification and Results
Vivaki Specialist Services has executed the innovation in the Lajpat Nagar area of New Delhi
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
Bhubaneswar Municipal Corporation takes the initiative to beautify the city with modern bus shelters
Due to the free movement of these mobile vans everywhere, awareness and quick recall value were generated with high profile exposure for the parties.