The ban applies to both manufacturing and use of plastic flex within AP and it remains to be seen how this will impact the OOH industry...
24 million children to be reached through Dettol Hygiene Olympiad in 2022
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...
1bb will reach out to brands and agencies alike, supporting their OOH initiatives from a creative construct; plans afoot to also focus upon talent & innovation...
WPP is working to develop the technology and standards that can be used to measure and reduce emissions from advertising globally.
The quiz contest will have the participation of all delegates attending OAC 2022
The event was co-hosted by three Omnicom agencies — DDB Mudra Group, BBDO India and TBWAIndia at the Mudra House in Mumbai.
The OOH major aims to support the circular economy, promote outdoor advertising as a catalyst for ecological and social transition and work towards the decarbonisation of...
Shapoorji Pallonji Real Estate initiated yet another OOH innovation, this time in Thane, Maharashtra in the form of a 4D billboard. This one-of-a-kind structure was assembled...
Impetus for attracting investments in railway media & related digital infrastructure
