OOH will regain 100% of its pre-pandemic audiences: Tim Bleakley, CEO, Ocean Outdoor
LMX is amplifying the creatives on partner screens across Singapore, Malaysia, Indonesia, Philippines, and India
A digital signage called XM Aegis has been designed for communication purpose along with hand-sanitiser dispenser for public places
This change marks the company’s evolution from a leading Out-of-Home (OOH) advertising agency into a comprehensive media solutions provider.
As the Brihanmumbai Municipal Corporation (BMC) wraps up its feedback phase on the new draft Out-of-Home (OOH) advertising policy, key industry players share their insights on...
At the recent OOH Advertising Convention (OAC) 2024, Aishwarya Pratap Singh, Chief Business Officer of ITC Foods, shared his perspective on the enduring importance of out-of-home...
From defining a clear positioning, to being agile enough to spot what’s working and what’s not working, the Fireside Chat on the theme: ‘Daring to be...
Global OOH spend in 2023 reached $41.9bn USD and represented 5.2% of global ADEX – breaking through the $40bn barrier, the 5% barrier and eclipsing the...
Ashonal Pereira, Founder and CEO of Mancunianz highlighted his journey as a startup in the OOH & creative advertising industry, in a conversation with Media4Growth
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats