City aesthetics, physical risk in the event of collapse of such media units cited as key reasons for the action
Combined offering to further streamline automated buying and selling of DOOH inventory
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
‘The Sea Is The Sky’ was an Ocean digital creative competition winner
Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Deepak Saluja, Executive Vice President, Head (Branding, Product & Channel Marketing), and Investor Education, UTI MF will speak on 'What will it take for brands to...
As part of a unique and cheeky campaign rolled out in the Netherlands, Pepsi encouraged people to take a blind taste test comparing Coke and Pepsi
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
Madison OOH win maximum metals (11), followed by The Social Steet (10) and Kinetic India (6); The Social Street and Kinetic India win maximum Golds (3...