Promoting new smart homes- ‘Villaments’, the brand strategically captures available media formats closer to the location of the property
Summit topics include the digitisation of out-of-home advertising, multi-screen engagement, use of location data, programmatic, among others
DigiAlly’s LED screens at the Mumbai outlets of Nature’s Basket draw interest of brands like VLCC to run campaigns
The OOH campaign promotes the brand’s search engine efficiency that helps users locate their nearest store for a range of products and services
Indian OOH industry must take lead in Programmatic, urges Mathew Dearden
A home security awareness activation is launched across 350 residential societies and corporates across India across 15 cities
Executed by Signpost India, the Air Asia campaign enhances Bengaluru street furniture
Signpost India has executed the promotional campaign for Air Asia in the Central Business Districts of Bengaluru
Along with bringing Transparent OLED signage in the Indian market, the electronic giant also launched new display products exclusive to the Indian OOH market
As a part of the complete OOH plan, India’s 1st ever Internet car is stationed at the airport targeting high-disposable audience
