Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
Over 8,000 of these taxis in the city will be outfitted with taxi top advertising displays with the first 350 hitting the streets of Mumbai this...
The 15th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2019 Awards function will be organised at the...
Providing an interesting, mythological take on Transit Media, Santosh Padhi, COO & Co- Founder of Taproot Dentsu, drew up an analogy with Lord Krishna to highlight...
The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along the M8 motorway...
The Idea 4G - India ka Live Network campaign aims to alert people on civic rules with live data network
Organic revenue increased by 10% to $416.8 million; the strong contribution from the Commute business, which was acquired on 28 September 2018, resulted in total revenue...
This summer, Jr. NTR will be seen as part of the new Appy Fizz campaign in the region
The boxing icon teams up with the global sports brand to be their newest women’s training ambassador in India
Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for...