Amidst the multi-agency pitch, Havas Media Group India has been awarded the integrated media mandate of lingerie and nightwear brand, Clovia, and Holiday IQ, India's largest...
According to the rule of KMC, any agency needs to first clear the outstanding before participating in the new tender. In this case, rules have been...
In a bid to promote rewarding shopping experience, Max Get More, the shopping rewards program linked to debit and credit cards, has launched a wide-reaching outdoor...
Titan SKINN, the perfume sub-brand by Titan has gone outdoor extensively to promote their range of six perfumes. Executed by Laqshya Media Group, the brand has...
BMW launches a unique aerial OOH campaign involving a big banner attached to flying helicopters. Executed by Delhi-based Greenline Media, the first-of-its-kind campaign has already been...
The brand with a wide range of staple food products is strategically running the campaign on major arterial roads across the city for recurring exposure and...
The account will be handled from Havas Media's Bangalore office.
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location,...
In a market where authority regulations are posing as the biggest hindrance, the association should remain united in forming regulations and completely remove illegal media of...
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost...
