Sonal Dabral decides to move on from DDB Mudra Group; Rahul Mathew will be appointed as the National Creative Director, DDB Mudra Group and Brijesh Jacob,...
OMI planned and executed the campaign using a mix of billboards, gantries and pillar branding, making the brand visibly profound
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data,...
Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels
The brand has marked its brand presence at IGIA for the long-term and has also launched airport advertising at some 30 other airports
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
Companies are pushing agencies with outdoor solutions that target right audience at right location
Kinetic India has been appointed as the OOH agency for Star Plus, the whole Star Sports bouquet, and the corporate business of Star Group.
Tom Goddard takes over from former Clear Channel International Europe President Matthew Dearden; FEPE International has also confirmed the appointment of former ISBA director of advertising...
Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.