Digichive selects LMX to Enable Automated DOOH Advertising on NAIA Screens

In OOH News By M4G Bureau - August 03, 2023

The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).

Hivestack in partnership with Winkel Media

In Digital OOH By M4G Bureau - March 02, 2023

This partnership will integrate Winkel Media’s DOOH inventory into the Hivestack SSP offering advertisers from around the world the opportunity to activate campaigns via both open exchange and PMP.

Hivestack, Yahoo in strategic global pDOOH partnership

In Digital OOH By M4G Bureau - May 26, 2022

The partnership provides Yahoo's omnichannel DSP with access to premium global DOOH inventory at scale via the Hivestack SSP

Omnicom Media Group launches programmatic marketplace for point-of-purchase 80,000+ screens in US

In OOH News By M4G Bureau - April 13, 2022

Live since April 8, this private marketplace (PMP) gives OMG clients preferred access to net new and existing consumer touchpoints and the latest advances in place-based inventory from leading retail vendors/networks

Kinetic France inks pact with Hivestack for programmatic DOOH

In Digital OOH By M4G Bureau - June 04, 2021

Kinetic France will integrate Hivestack's demand side platform (DSP) bringing automation and performance measurement to brand campaigns in DOOH for the first time in France.

PMPML calls for bids for advertising on BRTS corridor in Pune Metropolitan area

In OOH News By M4G Bureau - December 24, 2019

Multiple media formats are available for advertising rights for a period of 5 years

Pune BRT Shelter media has no compliance issues

In OOH News By Bhawana Anand - July 02, 2019

Pioneer Publicity had obtained the media rights through the bidding process conducted by PMPML and has met all financial and tax obligations

Pune’s BRT sites pulled down

In OOH News By M4G Bureau - July 01, 2019

The Pune Municipal Corporation has said that the Pune Mahanagar Parivahan Mahamandal Limited (PMPML) sites are unauthorised

BVG’s OOH Media establishes domineering presence in Pune

In OOH News By Bhawana Anand - July 05, 2018

The OOH firm has bagged rights on 850+ bqs, 100 hoardings, media at 119 BRT bus stations, among others

Pioneer Publicity bags ad rights on PMPML bqs, buses

In OOH News By Rajiv Raghunath - December 19, 2014

The OOH firm has bagged the contract in Pune for 3 years