Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to overlook the enduring impact of classic formats.
The Outernet Marketing Innovation Group (OMIG) is a regional industry initiative spearheaded by Moving Walls and The Association of Advertising and Marketing Singapore (AAMS)
Anjels Media’s DOOH network has 300+ screens installed in affluent residences across Singapore
This initiative is part of the Association of Advertising and Marketing Singapore (AAMS) move to champion industry-wide regional Outernet media measurement using Moving Walls' technology.
Srikanth Ramachandran, Founder and Group CEO - Moving Walls Holding, moderated the session, ‘The Business Model Powering The Next Billion Outernet Digital Screens’ with Paul Leo...
Sessions on ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion...
The knowledge sessions will focus upon ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model...
OMIG is executing campaigns using cutting edge location media technology for pre-campaign planning, in-flight analytics, dynamic contents serving and post-campaign reporting.
The Outernet Marketing Innovation Group (OMIG), made up of regional brands that are running various types of pilot campaigns powered by Moving Walls’ automation and location...
The Moving Walls led Outernet Marketing Innovation Group (OMIG) brings together innovative brands to trial and establish best practices for the industry.
