JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment
The brand has targeted the residential areas in particular while rolling out the campaign
The mishap that claimed lives was apparently caused by poor handling of the removal of the hoarding structures
Mark Metro which holds the exclusive ad rights for Chennai Metro stations maintains that the PSD media format is now drawing the attention of national brands
Mall media, like large formats in the city, are attracting a slew of advertising brands
Busy stretches like Western Express Highway, Bandra and S.V. Road see a spate of new campaigns by major brands
First phase of the campaign will be across Bihar and Kolkata promoting TVS Victor’s new model
Bids invited for awarding license for the display of advertisement in KRSTC fast passenger category buses, ordinary buses and KURTC Buses on the auction cum tender...
With no provision for large size hoardings, the city trade owners find it hard to garner business in the city
Executed by the Surespace agency in several markets such as Chennai, Coimbatore, Madurai, Trichy and Salem where Bus shelters have been kept as the main format
