Nippon Paint (India) has opted for a complete wrap of Southern Railways’ Shatabdi Express that runs between Chennai and Coimbatore train covering a distance of 497km,...
The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out...
The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with...
The banking major has used king-size hoardings across Mumbai to promote the Green Marathon among people who are always on the go in the Maximum City
The landlords have been given 25 days’ time to remove the structures, failing which the LDA would do the same and recover the cost of removal...
The refreshed identity comes on the anvil of the company’s expansion plan that includes the launch of its Last Mile Enhancement (LME) vertical as well as...
The Bengaluru-based company banks on people’s affinity for tea or coffee by turning the exterior of paper cups into advertising space; branded cups are circulated on...
Currently Arrah has 35 unipoles and Gaya 29, whereas the company is planning to erect 200 unipoles in different cities of Bihar which will include locations...
Clear Channel Outdoor is installing a network of 55-inch high-definition LCD screens that will enable advertisers to get in front of consumers even when they’re away...
Two Vodafone branded vans traversed the length and breadth of Ahmedabad and Surat with giant ‘manjha charkhas’ mounted on them. Vodafone customers were sent periodic SMS...
