The agency is also expected to sign an agreement with Assam State Transport Corporation for sole advertising rights at ISBT, Guwahati
Ruchita Sharma, Head - Marketing Operations & Communications, Swarovski India, Arun Marc D'Silva, Managing Director, Retail Interface, and Arif Saleem Padiath, Senior Business Manager, Zoya Titan...
The OOH firms used a variety of OOH media to target male consumers
Mittal is Head of Media, Indian Sub-Continent, CBS Global Media, GSK
The OOH firm used mainly large formats for the 30-day campaign
Agency officials urged DOAA to look into the issue of payment delays from clients
In his company, Livesey focuses on or promoting their product range around the world either directly or through distribution and partnership agreements
The outdoor campaign covered 500 touch points in Mumbai, Delhi, Bangalore, Pune, Ahmedabad, Surat, Rajkot and Baroda
The campaign communicates the benefits of three offerings -- Century Ply, Century Laminates and Century Veneers
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
