The brand invited agencies to participate in a pitch for the outdoor advertising rights for five Eastern states.
The brand has taken around 80 units of exposure across all outdoor vehicles in the city for a duration of 2 months.
The agency acquired sole rights for branding on the pillars and overhead panels (gantries) on the route 3 & 3a green line of the Bengaluru Namma...
Water heater Brand Racold Thermo along with agency OAP highlight the benefits of hot water bath innovatively on the outdoor media.
Executed by OAP(Outdoor Advertising Professionals) the'Fashion at Big Bazaar', campaign has been rolled out across different cities of West Bengal and Assam.
The agency aims to expand their services further with networks in cities like Guwahati, Bhubaneswar and outside the country with Bangladesh in the near future.
The new campaign uses live on-ground activity, to reinforce the brand"Dadagiri in the mind of their target viewers.
Executed by Ideazfirst, the innovative campaign by Star Jalsha saw about 100 taxis in the city decked up to celebrate the wedding of the female lead...
The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
