Anna Bager is currently executive VP of the Interactive Advertising Bureau (IAB)
Prior to joining Talon US, Day led digital innovation and national digital sales, transit and airport OOH teams at Lamar Advertising
Unity, collaboration and perseverance vital for OOH growth
The airline chooses the digital network of T1 & T2 in Mumbai airport and also the large format outdoor sites at Terminal 1 to announce its...
This is undoubtedly the strongest speaker line-up we have ever welcomed to FEPE: John Ellery
She has been with the association since 1991
The deliberations at the Congress foused upon (i) making a case in the digital world (ii) taking the digital revolution out of home (iii) reclaiming the...
On the Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), launched an OOH campaign driven by user-generated...
Through Geopath's Insights Suite, members will have access to granular data that will make outdoor advertising one of the most well-¬measured and reactive channels for all...
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
