L&K Saatchi, which won the business after a multi-agency pitch, will handle the integrated communication duties and the agency’s Kolkata office will handle the business
The unmissable installation by Active Media Innovations on Juhu beach in Mumbai uses gargantuan cut-outs and flapping wings to promote the premier of 2.0 on Zee...
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
The Bhubaneshwar-based OOH firm has acquired exclusive media rights for outdoors in Sambalpur, Balasore and 30 railway stations on the Puri -Palaka route
Handled by GLO, the out-of-home division of Lodestar Universal McCann, the immersive musical campaign aims at closer connect with mass consumers
According to the CEO & MD of Insight Print Communications, despite the general indifference of political parties to green campaigning, there is hope for green OOH...
Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’
The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years
The new campaign 'There's A Playlist For That' includes more than 500 creatives across outdoor hoardings & digital banners targeting to the growing millennial user base
Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
