The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
After a successful 7 years of stint at Times OOH, Hemrajani now plans to go on a sabbatical before beginning a second innings
The OOH campaign has been primarily targeted at key cities like Mumbai, Delhi, Ahmadabad, and Kolkata where customers have greater affinity for postpaid services
Over three lakh Parle biscuits and five thousand candy replicas adorned the Parle Bosepukur Sitala Mandir Pandal in Kolkata.
Street talk executes the innovative campaign
The objective of the campaign was to communicate Vodafone's new offering and in the process activate the dormant subscribers and upscale the ticket (recharge) value per...
The conference will bring senior government officials, media owners, brand marketers, OOH specialist agencies, and other key stakeholders of the industry on a common platform to...
Echoing the sentiments of having fun with family, SAB Family Funathon was an on-ground translation of its proposition of'wholesome family entertainment'
Bids invited for display of advertisement through fleet graphic films by full wrapping/painting of the exterior of four rakes of train. No.22691/92 & 22693/94 Rajdhani Express,...
The Durga Puja (Durgotsav) is the season of hope for the OOH industry in Kolkata and rest of West Bengal. Every year, brands of all hues...