Plan for QR placement on media for obtaining site specific details
The campaign was executed on the baggage conveyor belt of the Goa Mopa airport
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
Innovation expert Dino Burbidge speaks the ever-evolving landscape of OOH advertising, powered by interactive technologies
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
“OAA is doing a wonderful job in recognising and celebrating outstanding creativity & innovation in the OOH domain,” says Amit Sinha.
The record was set by flying 1150 vibrant kites across 1.2 kilometres in a straight line
Sheldon Silverman, CEO of SmartBomb speaks about retail media networks at the WOO Global Congress in Hong Kong
Laetitia Lim, CEO of Quividi, speaks about integration of retail media and DOOH at the WOO World Congress in Hong Kong
