Through the creative use of AI, Xperia Alive Media transformed each mother's image into a virtual representation of the revered goddess Durga
India’s first ever interactive billboard’s raga made its way into the The Guinness Book of World Records
The campaign is a part of the brand’s continued effort to celebrate and connect with a young and free-spirited audience.
Broadway has always leveraged out of home and so it is fitting that we once again have an iconic Broadway show: Barry Frey, President & CEO,...
India’s stories and messages of sustainability; from combating local or global issues such as climate change, poverty, illiteracy, to improving healthcare, sanitation or inclusion to be...
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry's growth prospects
Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business in Manchester
The campaign was executed by Rapport and plays classical Indian music when it rains.
Totally 58 metals were given away in this year's Outdoor Advertising Awards, in which GroupM won the 'Campaign of the Year' award for their Zomato Offer...
Apruva Sircar will be participating in a panel discussion on 'How an evolving OOH can be pivotal to brand marketing'