The strategic expansion will help StepOne serve the growing Indian startup base in Southeast Asia.
The 360-degree mandate, includes strategy, planning and creative direction two-wheeler EV.
Anita Nayyar will be sharing her perspectives on OOH and impact advertising
The partnership dates back to 2002
Saket is a seasoned marketing professional with 15+ years of experience, working with D'Decor and FCB
Srini has had a decade long stint with the company
The company has recently filed its Draft Red Herring Prospectus (DRHP) with NSE Emerge for initial public offering (IPO)
BMeG has also executed the Muthoot Forex campaign in Kochi market
Laqshya Media will be entrusted with 360-degree marketing duties, including OOH, TV, print, radio, digital, PR, and live experiences, among others.
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...