Confederation of All India Traders states “This is a clear irresponsible and immature attempt to boost sales by putting all our cultural value system at stake”
Bright Outdoor Media designed and executed the campaign including impactful cluster branding at key locations.
The campaign was executed in Mumbai and Bengaluru, using mainly large formats
Through this mega annual sale, Flipkart aims to double or even triple its sales as compared to the Big Billion Days sale conducted in 2016.
The three packages are: Package no.44 (Western Railway Zone excluding Suburban section of Churchgate to Virar), Package No. 45 (Central Railway Zone excluding Mumbai Area) and...
The campaign was executed in Mumbai and Bengaluru, using mainly large formats
The campaign, planned and executed by Madison Outdoor Media Solutions (MOMS), was essentially directed at the e-commerce shopper universe.
The OOH campaign was meant to intrigue the audiences into gazing at the advertisement more than once
A high intensity airport centric OOH campaign was launched across 7 major cities, in sync with the TV and digital campaign to communicate the new brand...
A gamut of brands from different categories saw great value in building their presence at the large congregation points
