The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
With a deep understanding of the real estate market, Havas Media Bangalore office will handle the integrated media duties for Assetz estimated at around Rs 15...
As a part of the campaign, drivers of MTS branded autos were given MTS branded handsets
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
Panelists discuss the role of Activation in OOH Advertising and explore the question of whether Activation is a threat to traditional OOH.
The way forward for the outdoor industry would be moving from static to engaging, while making the media more dynamic, topical and bringing out brand's promise
How do brands leverage the OOH medium? With only the briefs or are they really play their part in OOH industry. Get the answers from brands...
For a period of 11 years, the contract covers more than 660 display sites ranging from billboards around terminals, static and digital sites within the terminal...
The brand showcases women on a larger than life 3D hoarding to promote its new offer MTS Women MPowered program