Results For "MAGNA"
20 News Found
Magna US advt report predicts double digit growth for OOH in 2021
In Research By M4G Bureau - April 01, 2021
Overall non-political linear ad sales (TV, radio, print, OOH) will grow by +1% to $77 billion.
Global ad spend rebound likely in 2021, says report
In Research By M4G Bureau - December 09, 2020
MAGNA’s global advertising market place report spells positive forecast for the advertising and marketing industry, driven by expected economic recovery and COVID vaccination
Political ad spend to mitigate US market decline in 2020 second half: MAGNA report
In Research By M4G Bureau - September 21, 2020
In its recently released US market half-yearly advertising report, MAGNA expects the market to stabilise in the second half; a 4% rebound in 2021 advertising spend
Diversifying ad formats works better for advertisers, says study by Twitter, MAGNA & IPG Media Lab
In Research By M4G Bureau - July 16, 2020
According to the report, media-mix helps marketers for better storytelling and to drive awareness, purchase intent and brand favorability
Indian net advertising revenues recovery at 8.6% in 2021, says Magna Forecast
In Research By M4G Bureau - June 16, 2020
The report says that although global OOH ad sales are expected to fall by 22% with the deeper fall in transit segment, India’ net advertising revenues seem to recover in the next year
US OOH sales gain +7% in 2019 H1: Magna Fall 2019 report
In Research By M4G Bureau - September 23, 2019
Magna now expects that total OOH advertising sales will increase by +5.2% for full year 2019 and +3.2% in 2020
OOH to outperform traditional media: Magna Report
In Research By M4G Bureau - June 24, 2019
Latest MAGNA report forecasts advertising revenues to grow for the tenth consecutive year in 2019 to reach $600bn
OOH ad sales grew by +8.5% in US in 2018: Magna report
In Research By M4G Bureau - April 08, 2019
The report shows that OOH is the only linear media type to experience consistent organic revenue growth
Tech-savvy OOH outperforms other traditional media
In Research By M4G Bureau - February 01, 2019
A Magna report, among other findings, says that OOH is the only traditional format that has experienced consistent growth in global advertising sales in the last ten years
OOH the only traditional medium to grow in 2018, says MAGNA report
In Research By M4G Bureau - December 07, 2018
The MAGNA report on global advertising market trends says that DOOH NAR grew by +16% this year to reach $5.7 billion