Puja is a seasoned media professional with over 20 years of experience in marketing, strategy and analytics
“As a small business ourselves, we understand that a little support can have a lasting impact,†says Adam Shapiro, President and CEO of Ballyhoo Media
Dipankar Sanyal, CEO, Platinum OOH speaks about the key trends seen on the Indian OOH landscape
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
The marketing team employed unconventional tactics with volunteers holding placards next to ‘Merry Christmas’ branding
"We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city",...
Christian Dior Parfums recently captivated the attention of travellers at Hong Kong International Airport with the stunning debut of ‘The Atelier of Dreams’ as part of...
Khushali wins a cash prize of Rs 20,000 and Pooja Rs 15,000
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that OOH has sustained its position as a pivotal medium for creating impact...
Viren brings with him 15+ years of OOH industry experience and has worked with some of the top advertising brands in planning and executing their campaigns.
