Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.
The third in the series of the International Advertising Association (IAA) India Chapter's industry-defining debates hosted in Gurgaon recently presented by the Dainik Bhaskar Group revolved...
Cheil Worldwide SW Asia creates a vibrant and fresh outdoor campaign for Samsung Galaxy S4, reaching the target audience across the country through large and high...
The telecom major along with Bates created an eye catching campaign in Uttar Pradesh to promote their 2G and 3G Internet trial packs available at Rs...
In association with Vivaki Specialist Services, the brand used large sized media to create impact and imagery rather than going for reach and frequency.
Cadbury along with Bates created this lively and vibrant OOH campaign about having fun with colours to target the young and old alike.
IPL is as much about smart marketing blitzkrieg as it is about cricket. The IPL Season 6, which is drawing to a close, drew a tremendous...
The innerwear brand yet again hits their target group with strategic out-of-home campaign across the country using more than 600 sites of multiple formats.
Amit brings to the table a rich experience covering varied marketing spaces.
