The promenade experiences significant foot traffic, providing valuable visibility for participating brands.
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
Media4Growth’s Women’s Month series continues, highlighting the voices of inspiring women shaping the OOH industry. In this edition, Melanie Lindquist, Chief Operations Officer, OOH Industry shares...
Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature of the industry, making Goafest 2025 more engaging than ever...
The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai, Mumbai, spearheading discussions on the theme...
The campaign is executed in collaboration with Times OOH
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic DOOH is making the industry more...
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next move.
