Laqshya Media Group now plans to escalate the matter and claim damages from the authority. The OOH firm held media rights on a set of public...
Media owners unperturbed by the impending tax hike
Frank D'Souza would be speaking on the evolving media consumption patterns in India and how that impacts the OOH business
The key question is, will local bodies let go of the tax revenues. Media owners don't' expect any adverse impact of the impending change in ad...
The Top Thirty Global Media Owners report is Zenith's unique ranking of the world's largest media companies, and has been published since 2007
Nakul B of New Delhi Rising and Yogesh Saini of Delhi Street Art believe that advertising is way too focused on branding and fails to make...
DMRC, St+art India Foundation, Asian Paints, Singapore High Commission, Singapore Tourism Board and Sanskriti Foundation set out to beautify Metro stations
The campaign, planned and executed by Kinetic India, gained a highly visible presence in the transit and market areas of the city.
At the 42nd AGM of the association, the new committee of office bearers has delineated the steps to implement the SOP for OOH business in the...
Laqshya will handle the nationwide outdoor media mandate for Republic for leveraging OOH assets for a period of three years starting April 2017.