OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
The brand takes the OOH medium by storm worldwide to create a suspense around its mobile launch event
This partnership will help the agency to help clients to explore exciting opportunities available in smart cities
The campaign, handled by Kinetic India, has been mainly deployed on large formats, particularly targeting the youth audience
The campaign was executed in Mumbai and Bengaluru, using mainly large formats
"Creativity at DOOH is essential to draw brands to invest"
Yusuf will be reporting to Sanjay Shukla, President, DDB MudraMax (OOH & Experiential) while Adil will be reporting to Yusuf
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.
26 different companies won the awards. Madison won 3 Golds, while DDB Mudra Group won 2 Golds. Overall, Madison OOH won 10 metals, while DDB Mudra...
Rosh Singh, Director of Digital Innovation & Head of Kinetic Active & KineticX, UK throws light on ‘How DOOH can pull more brands to the outdoor’...
