APN Outdoor has been reportedly offered $1 billion; the Australian major is now assessing the acquisition proposal
The VIOOH platform offers a full stack for automated trading, data management, content serving, and ad exchange functionality
AC brands like Daikin, Hitachi, and Carrier Midea opted for JCDecaux media assets in Delhi NCR to connect with their respective target audiences
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
Globally, advertisers are trying to rein in marketing expenditure in a low interest rate, cost-conscious and return on investment environment
Beverage brands make innovative use of JCDecaux’s Citylights network this summer to connect with consumers in Delhi NCR
The brands have made innovative use of JCDecaux’s Street Furniturenetwork this summer to connect with consumers in Delhi
Seedooh is aligned with PwC to bring third-party verification of OOH data in its platform to create clear, validated and standardised reporting for advertisers, media agencies...
The largest of their kind, the new 85” Spectacular screens will create powerful digital avenues in key commuter and pedestrian corridors throughout Southern Cross Station
A panel discussion on digital OOH at the FICCI-FRAMES organised in Mumbai brought forth the compelling factors that will drive digital OOH growth in India
