The brand engaged with the youth in multiple ways at the festival to showcase the smartphone's features
The OOH campaign, executed in a big way in Bangalore, Chennai and Hyderabad, is designed to introduce the new brand name to consumers, and also to...
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
The technical knowledge about DOOH and its consciousness among the media players will help the industry grow
Around 3.4 million passengers travel through London City Airport each year
The new EFI Fiery DFEs for Xerox Versant 2100 Press set standards for image quality and productivity.
To beat the BTL clutter, the BTL firm and brand developed a digitally equipped road show.
The Pixeljet printers are suitable for small as well as high scale business purposes such as outdoor advertising and signage.