Integration brings new opportunities for advertisers to buy Scope3 Green Media Products through the Yahoo SSP
Yahoo DSP customers can now activate digital outdoor campaigns on DAX’s inventory of 2,400+ premium DOOH screens across the UK.
ChargePost is an energy platform with integrated battery storage and large digital displays.
Loop TV is helping small companies harness the power of digital signage to entertain and inform customers with video-centric DOOH content.
The DOOH campaign effectively targeted urban audiences leveraging locations witnessing high footfalls in metro cities during the festive season.
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says...
Complementing PPDS’ growing digital signage range, the new Philips S-Line digital signage ‘stretch’ displays deliver high-impact content with effortless back-end control, maximising environments where space is...
Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and...
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...