Medimix, an Ayurvedic Face Wash product from Cholayil, has developed an innovative mirror advertisement at the New Delhi Metro Rail. The brand's women centric campaign was...
Pan masala brand Pan Villas executes a high recall campaign in North India
Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...
Significant limits have been proposed by the regulatory body with regard to advertisements on television limiting the duration of advertising on a broadcast channel. This obviously...
Planned and executed by Laqshya Media Solutions, the campaign used 250 OOH media units across 20 cities.
Fox Traveler has executed an innovative on-ground activity for their new show called'Sound Trek'. The channel strategically selected activities such as flash mob, and offers an...
DDB MudraMax depicted the story of Mahabharat on OOH to promote Star Plus' new show using the right blend of scale and innovation.
Sony Channel's OOH promo for'Kaun Banega Crorepati's' 7th edition is all about triggering curiosity around everyday trivia and reiterate brand recall across metros and formats.
Times OOH organized an event"Innovatus- Seek the Future in New Delhi to launch its handbook"Vade Mecum: Innovation Playbook for DND Flyway, a research based ready reckoner...
