Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
The campaign aims to address women’s struggles with ill-fitting undergarments
The brand has converted a truck into a mobile experience center that will tour various cities of India
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
Sudhanshu Mani will share his thoughts on 'Disruptive thinking: the secret sauce of business transformation'
The association will see the actor feature in Malabar's upcoming consumer campaigns
The quiz contest will be open to all delegates attending the convention.